National communication campaign aimed at evolving representations of French wine under appellation of origin in the French market
CNIV (Comité National des Interprofessions des vins )
Tenders due 09 Nov 2026Notice summary
The CNIV wishes to select one or more communication agencies in partnership with one or more media agencies to finalize and optimize the creative expression of the concept 'Wine is open', already tested, to produce variations from the elements provided in the annex, and then design and implement the deployment of the national campaign, primarily on digital channels and social media. It must finalize and optimize the creative expression of the concept 'Wine is open', the media…
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